This isn’t a new topic, but it seems worth a mention every now and then within the WordPress blog community. I love connecting with other bloggers and occasionally a website makes that hard if not impossible to do. Here are a few tips. 🙂
Definitely take a look at these if:
- You are leaving likes and comments on other blogs and not getting return visits.
- Everyone likes your old posts and seems to ignore your recent posts.
- You’ve changed your blog address at any time (WP may still be directing your readers to the old deleted site!)
1. Make sure your links to your site are working. Unfortunately, this isn’t handled in just one place:
- In your blog profile: Go to WP Admin – Users – My Profile. At the bottom of the page, make sure your website address is correct.
- In your gravatar: Go to WP Admin – Users – My Profile. And at the top of the page, click on the tiny link that says, “edit your profile at gravatar.com.” Once in your gravatar profile, click on “Websites.” Be sure that your correct website address is listed.
- In WP Reader – this is important as it’s what points back to you when you leave likes and comments! Per WP Support, click on https://wordpress.com/me/account to get directly to your profile page. To get there the long way, open WP Reader. Click on Followed Sites and then on the little circle in the upper right-hand corner. Then select Account Settings and update your Web Address.
2. Make navigation fool-proof. If readers can’t figure out how to get to new posts or the next/previous post, they aren’t going to stay long. This can happen for a number of reasons including the fact that WordPress sites have a lot of variation. The easiest way to handle this is to have a list of recent posts on your sidebar. Go to WP Admin – Appearance – Widgets. Then drag the box labeled “Recent Posts” to your sidebar.
3. Add a translate button. Readers probably won’t “like” or comment on a post they can’t read, right? And following becomes rather pointless. While you’re in Widgets, also slide over the button that says, “Google Translate: Translate to your language.” Sometimes a translate icon will appear in your taskbar, but not always. Adding this widget solves that problem.
4. Add a follow button. Also in Widgets, you’ll see a “Follow Button.” Slide that one over too. Sometimes a “Follow” will appears as a pop-up thingy in the corner of a post or it will appear after commenting, but not always. Make following as easy as clicking on a button.
5. Static Front Page versus Most Recent Post front page. One way to have followers engage easily with your most recent posts is to have those display when a reader visits your site. Go to WP Admin – Settings – Reading Settings. Set your “Front Page Display” to “Your Latest Posts.”
If you elect to have a static front page – which may make perfect sense for your blog – be sure that readers can access your recent posts by clicking on a menu item named “Blog Posts” or something similar. Make it easy. If readers have to hunt through all your menu headings for something new, they may give up after a few tries.
6. Speed up your blog. I follow a couple blogs that are slow, slow, slow to load, and they tend to bog down the whole system. I can barely scroll, and the little wheely-thing spins and spins and spins. I click “like” and close the site as fast as possible. This is because your blog is trying to load every page of every post you’ve ever written, ever, all at once. Go to WP Admin – Settings – Reading Settings. Where it says “Blog pages show at most” enter 10. Your readers will love you and stick around longer.
7. Make commenting easy. If you make your readers jump through three hoops to comment on your blog, they usually won’t. I recently read a post from someone complaining that no one commented. I tried to leave a comment explaining why no one was commenting, but it was so hard, I gave up. Go to WP Admin – Settings – Discussion Settings, and take a look at “Other Comment Settings.” Unless you have a specific reason for doing otherwise, I would not recommend making a reader fill out name and email, or even worse, register and log in. If you are worried about trolls, look at some of the options further down the Discussion Settings page for moderating comments.
I hope this helps you get lots of visits and follows and blogosphere friends. Happy Blogging!