Days before Sunwielder first hit the press in 2014, my publisher emailed me a question. “Sunwielder has a little of everything: war, romance, love, friendship, violence, and humor. What audience did you write it for?”
Good question.
It’s a blessing she and I communicated by email, or she would have seen the clueless, dumb-ass look on my face, my mouth forming my snappy, cutting-edge reply, “Uh…Oops.”
Without a doubt, the inquiry got me thinking, and to be honest, it wasn’t the first time I’ve contemplated the idea of writing with an audience in mind. I suppose many authors do, and from a marketing perspective, having a target consumer in mind is…um…what’s the word…imperative?
But I can’t write that way, at least not intentionally. My stories feel more organic than that, coalescing in the puny nutshell of my brain and suddenly cracking open into consciousness. I can only write from the inside out, and therefore, I wonder, is the audience…me?
The answer in a way is “yes.” The stories and characters compel me to put them to paper; the themes invade the little globe of my life. They can’t help but reflect elements of my worldview, my real and imagined experiences, my despairs and hopes. If I consider this question logically, why would any artist put heart and soul into a work of art she or he didn’t like?
As a person entering the last third of life, I spend a portion of my idle minutes musing over past choices and the myriad shifts they prompted in the winding path of my own story. This sunny-afternoon, garden-gazing pondering definitely informed Sunwielder. Those who most “get” the book, it seems, share this stage of life with me and the accompanying tendency toward reflection. So, yeah, the audience is probably “yours truly.” Thankfully, I’m a fairly run-of-the-mill human being to which a few souls out there can relate.
So, why does Sunwielder have a little of everything? I suppose because that’s how I perceive the complexity and poignancy of an authentic life. What human life isn’t a conglomeration of different bits, a pie chart of multiple, disparate wedges forming a whole? Gryff Worden, the Sunwielder, needs to be relatable, and though the details of his story may differ from ours, I’d argue that the reality of the way choices sculpt his life is universal to us all.
Sunwielder will be reissued within the week as a self-published book. Stay tuned.
Oh, wow. I could go on and on here (but I won’t).
First, you are hardly “run-of-the-mill.” Pish-posh. (I don’t know a single other author who writes as prolifically as you do, all the while maintaining a top-tier blog with such engagement.)
Though my published work and blog are a different genre, the question of audience still comes up. I would say I do have an audience as far as voice (e.g., vocabulary, humorous asides, etc.), but not as far as topic or themes. And that audience is my inner circle of friends (which is, in essence, a reflection of myself and what I enjoy).
I think structures are in place to keep average people roughly on track. For instance, I’ve never understood why schools insist on making kids learn the 5-paragraph essay structure: a construct that will never be used in successful real-world writing. But it’s to have a formula that A.) allows easy grading and B.) assures some sense of logic and flow for those who aren’t strong writers.
You are a strong and creative writer by nature. And what hooked me to your star is that you don’t write like anyone else I’ve read. imagine telling A. A. Milne he couldn’t capitalize “like that,” or e. e. cummings that he must! Horrors!
I say do what you do how you do it. And when the rest of the world asks “for whom?”, as needed (if ever, now that you’ve taken back your work) use your gift for words to B.S. the daylights out of ’em.
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I agree, Erik, that we should learn or, at least, be aware of the norms and rules regarding something we do (or attempt). But many of the ground-breakers are those who push on the borders of the box and follow their creative urges.
I would argue that you have a strong and specific audience for your book and blog. Of course, you cast a wide net and engage with flair, but The Best Advice So Far does seem geared toward those interested in personal growth, empowerment, and helping others (including the helping fields). Your style makes it light and enjoyable, and in that way, makes it highly accessible. In terms of writing for an audience, I think you’ve mastered it 🙂 That should help quite a bit in targeting in terms of marketing.
Thanks for the sweet compliments and of course for visiting and reading! Have a marvelous week, my friend, and I hope you’re feeling better with each day.
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Great post… the creative process is mainly personal, also writing might be so… but editing and publishing have to keep in mind and maybe also to look after a potential audience… I would say then that anything is purely subjective…
🙂 All the best to you!, Aquileana 😀
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Thanks for the comment, Aquileana. That’s an interesting distinction between writing and editing, one more personal and the other more geared toward the audience. You make a good point. Thanks for adding to the discussion 🙂
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This is something I have never thought about!
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You don’t need to Lynz. Just keep doing what you’re doing – you have this stuff down! 🙂 Thanks for visiting. Hey, aren’t you supposed to be rocking babies?
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I am going back over tomorrow! YEAH!
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When a Musician performs, he plays to the audience. When a Musician records his music, He is the Audience.
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Interesting perspective, Ted. I suppose the difference is the “live” factor. As writers, we create a fixed product and then we hand it off to the world. So, playing to the audience has to happen before there’s an audience if that makes sense. I used to do theater and it is amazing how dynamic performer/audience interaction is. I loved it. Thanks for commenting and have a great week 🙂
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I am focusing on the recording aspects of music right now. I do not see a reason to perform, unless I am backing someone up live. Or If I can get enough people interested in what I currently do, people who want to play my stuff. I love the feeling tho, when you go onstage, and you KNOW that it is going to BE GOOD and IT IS!
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This is true for me as well. I write for myself first, whether to amuse or purge. 🙂
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It’s something to think about, I suppose, Khaya, but when it comes down to it, I think most of us write what is meaningful to us and what we enjoy. Thanks for the visit. Happy Writing!
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I just think of many books whose authors must not have had a formula; but satisfied their readers anyway, Diana! Let’s see, no happy endings in “Gone With the Wind,” “The Great Gatsby,” and “Love Story.” There were twists and turns in many books I have loved, too. Keep on doing what you enjoy reading, as I imagine most “real” authors do, telling stories that bear the test of time. 🙂
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Wise advice, Robin, and I agree 🙂 The sure thing isn’t always the sure thing or the best approach…especially when it comes to being creative. Thanks for the visit and comment!
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I feel this Diane. It connects with me. If you write a story you can enjoy over and over, then you are bound to find at least one individual who enjoys it as well. That’s why I write for me, and never think about the intended audience. After all, I write to stave off my own boredom. If I can help others fight it off as well, then mission accomplished.
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I like the mission, Riley – almost like a superhero mantra…to banish boredom where it strikes. 😀 I can live with that!
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Can my superhero name be RAW?
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Sounds good! Now you’ll have to write a short story 🙂
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I don’t think I could write to an audience; it wouldn’t be fun to me, and it wouldn’t ring true. On the other hand, If my agent sells the novel (fingers crossed) and an acquiring editor wants me to write more into a particular element, I probably wouldn’t have a problem with that because, as you say, there are so many various pieces in the novel—emphasizing one won’t be that big of a deal.
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I’m with you on that, Ellen. Fun is a bit part of writing since it’s so much work! And we definitely need to be willing to take feedback on our stories and make changes; it’s all part of the process that improves our books and makes us better writers. Thanks for visiting and have a great week!
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I agree with Annika–who do we write for? I would think the genre determined that, but not quite true. Good luck on the republication!
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Thanks, Jacqui. I suppose the secret might be to make sure our writing feels authentic (versus forced), which requires some degree of writing from the heart. Thanks for the visit and comment. Have a wonderful week 🙂
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So true, why should writers be placed in a box? Life isn’t one sided, it’s a smorgasbord! I totally fall in love with my characters and want others to do the same.
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Thanks for the visit and comment, Ellie. I think some publishers look for best-seller formula, if there is such a thing, but you’re right that there are so many different kinds of books and readers, and that’s part of the joy. 🙂 Happy Writing!
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I so have this theory that we all stop ageing at some point before we are 30.
I stopped at 16/17. I write stories I want to read. I guess I am just lucky that secretly I am still 16!! Cause it gives me an audience!
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I love that approach. What a great way to look at it, because it’s so TRUE! I stopped at about 30, but occasionally the middle-aged person steps in and takes over. Thanks for the visit and comment. Have a wonderful week 🙂
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haha, well occasionally, the motherhood exhaustion makes me feel 90!
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Ha ha 🙂
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I must say I did have an audience in mind – children/YA but I didn’t have a typical storyline. In fact my novel explores many opposing aspects that intrigue me, namely light/darkness, represented by crystals/shadows, good/evil, art, beauty, mirrors, deception, a touch of sadness/humour, play acting, and not to forget Greek mythology! Quite a crazy mishmash! So in that I’m a bit like you!
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Thanks for the comment, Marje. With YA, and children’s books the audience has to be a consideration. Adult books are a little different. Your creative mishmash sounds wonderful, something a YA reader would love! 😀
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Thank you! I do hope so! Fingers crossed.. 🙂
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https://uniqueharmoney.wordpress.com/2016/05/14/as-the-night/
Please read I would love to know what you think
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Thanks for the visit and the link, Morgan. 🙂
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Great article Diana. There are many rules for writing it seems. But like the saying goes, ‘learn them so you can know how to break them’. Many marketing articles teach us to know our audience and write for them. But I am on the wagon with writing from my heart. I write the words I feel I need to write and then hope and know there are people out there my writing will resonate with. 🙂
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That’s the only way that I know how to write, Debby. And I’m still at the stage where I like exploring my genre, so I’m all over the place (the opposite of what the marketers advise). 🙂 I’m a true believe that writing from the heart is the way to go. Happy Writing!
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Nice to know we’re on the ‘same page’, lol. 🙂
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You know it’s interesting–and probably a topic I could write about somewhere. Marketing experts recommend creating “buyer personas” for your business. I would think it could be the same for fiction writers. Develop a “reader persona,” based on what you know about your current reader. What is your reader’s average day like? What else does she like to read? How did she find your book? Give her a name, an age, an occupation, etc. Then create a different persona for a different type of reader who reads your book. I think it probably could help!
Stephanie
http://stephie5741.blogspot.com
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Interesting, Stephie. For marketing a book that’s a great idea. I can see how it would help with designing campaigns and targeting fantasy readers, etc. I don’t know if I could write/create that way, though, or would want to. The person would end up as a character! Ha ha. Thanks for giving me something to think about 😀
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I believe that writing from your heart is a key ingredient and can be felt by the reader, it’s something that draws me in when I read. 🙂
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I think so too. As a reader, I feel as though I can sense the emotion and reality behind the written word. The books I most enjoy are the ones that move me. Thanks for the visit and comment 🙂
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I feel the same about books, such treasures in every sense. It’s my pleasure to visit. I hope your day is incredible. 🙂
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Reblogged this on Kate McClelland.
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Thanks for the reblog, Kate! Have a wonderful weekend 😀
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You too :0)
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I agree. I tend to write for me; it actually keeps me better focused, I think.
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That’s interesting that you feel it keeps you focused, Mick. I can see that. I was fortunate that my publisher gave me lots of freedom; now, I can’t imagine writing any other way. Thanks for the visit and Happy Writing 🙂
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You too!
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Writing for yourself… That is why your stories are so intriguing. Someone with your amazing mind would not be intrigued by anything watered down. Best wishes. xo
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Well, that’s a compliment to bring a smile! I think we all have stories inside us though not all of us decide to do this crazy writing thing. Part of the fun of blogging is getting to enjoy other writers’ imaginations. Have a wonderful creative weekend!
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You know what? (Yes you do.) Writing for yourself and from your heart to tell the story is way better than a “formulaic” story written for “an audience.” Ho hum on that, right? Keep doing what you are doing!!!!
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Thanks, Kathryn. Writing is something that most of us will never make a living at anyway, so we might as well write those stories inside us and write what we love. 🙂 Have a great weekend!
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Thank you so much Diana! I hope you have a good weekend too. 🙂
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Add an extra star. 🙂
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When you write for everyone, you have a little of this and a little of that. Nothing wrong with it in my book. I enjoy writing my blog based on my book which allows me a great deal of freedom. We are humans and not categories. Write for yourself, for the enjoyment of writing. If others find it interesting along the way, it’s great. I don’t worry about my audience too much. They either like me or not or don’t know about me yet. Life is too short to be boxed into categories. So just keep writing for all of us. 🙂
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I agree, Maryann. It’s impossible to write for everyone, anyway. Writing for adults leaves lots of wiggle room, so we might as well write what speaks to us. A great book will find an audience 🙂 Happy Writing.
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Everyone has a favorite book. I find them all the time! And audiences differ so enjoy the writing process. May your writing be plentiful. Honored to be your acquaintance 🙂
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I can only write what I’m interested in and I can only hope others will find it interesting. I suppose there’s a kind of talent and calculation in being able to craft for a specific market but it seems a cold-blooded, psychopathic approach to writing.
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Ha ha ha. I don’t know if I’d go with psychopathic, but a bit calculating for sure. Certain genre’s have some expectations that a writer is wise to attend to, but fantasy is incredibly loose. I am free to write what I like. 🙂 Thanks for the comment, Susanne, and the laugh. Happy Writing.
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Looking forward to Sunwielder 😉
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Oh goodie, Kev. You know how to make a gal smile. Can I send you a copy next week when the latest is out? 🙂
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That’s very kind of you, Diana. I like to buy my books directly from Amazon to keep my reviews legit and fully support indie authors at the same time… It is most certainly on my purchase list. 😊
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I do the same, Kev, though I’m not as fast a reader. The few dollars here and there don’t add up to much, but the gesture is worth a million bucks! 🙂 Have a great day.
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IKnow, and it’s a shame, especially when the read is worth so much more. A
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Very true, Diana. I too started to try and work out who I was writing for…only to confound myself with my own question. You answer it so well here – for me! I think writers who try to force their work for one audience or another can then find their writing lose its authenticity and feel forced. An interesting and thought-provoking post which is relevant to all writers. Wishing you a lovely weekend. 😀
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Thanks for the comment, Annika. I can only report what works for me, obviously, and I have difficulty with constraints (I was a tough teenager – ha ha).
My protagonists tend to be a little older and my books a little longer, the violence on the gritty side, so in a way that defines audience. But I don’t think about it going in. There’s just a story to tell and I tell it. I’m glad you found my musing helpful! Have a wonderful weekend too 😀
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Funny, I thought you’d written Sunwielder for me! Love, war (including some epic battle-play that felt very well researched), duty, humility and the hook of the Sunwielder magic itself…
I passed it on to Natalie, our youngest daughter (approaching 17 now) and she also liked it. I basically sold it to her as a ‘low-magic’ fantasy book with elements of the movies “Source Code” and “The Edge of Tomorrow” (which she loves). My wife also loves Stephen King’s 11.22.63 and eldest daughter is a big Doctor Who fan – there must be some familial resonance with time loops!
🙂
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I did write it for you, of course! I’m glad your daughter enjoyed it – 17 – she’s a mature reader. That’s good to know that it has some appeal at that age. What fun having a sci-fi reading family, lots to talk about 🙂 Thanks for the wonderful comment and have a great weekend!
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Thanks Diana, you too! 🙂
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Every book has its place on our shelves, it’s only the order we stack them in that varies.
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Interesting way to put it, Richard. I miss stuffed bookshelves now that I read mostly on kindle. But my library is huge and mobile, so a good thing after all 🙂
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A huge library can only be a good thing, Diana 🙂
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I haven’t always written with the audience in mind either, but I’m trying to get more in tuned with that. Many readers go into a book knowing what they want. But it is nice to be able to write from a place of freedom.
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Fantasy has few guidelines, so it offers a great deal of freedom. But you’re right that certain genres have specific requirements or the book wouldn’t fall into the genre. So it makes sense in those cases to craft a book to the genre’s specifications. Would you say that characters and subplots are where the audience is further targeted?
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Probably so. While most people applauded my use of an overweight teenager protagonist in my last novel, a couple people mentioned that’s not the type of hero they normally want in a thriller. I suppose they like the classic idea of the hero.
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Isn’t that interesting. Personally, I’d focus on the applause on that one. There’s value in pressing on the paradigm now and then. I get a little tired of supermodel protagonists after awhile. 😀 My latest wip heroine has a big birthmark on her face!
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I love that!
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I write out of frustration – with the world, with bookshops, with people’s attitudes…
I used to love trawling through bookshops looking for something new and different, but more and more you would see whole shelves dedicated to this author or that, and books stuffed full of familiar tropes.
Why does every heroine need a man by her side? Why are female vampires always shallow and evil? Why are tricky ethical questions always brushed quietly under the carpet?
There are, of course, many good, intelligent books being published, but I got tired of walking out of bookshops feeling like the books I really wanted to read didn’t exist. So I write them myself – and hope that there are other people like me out there.
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Thanks for the comment, Frank. I agree about the stererotypes; it gets a little tiring after a while if there’s nothing fresh or no depth backing up the character’s personality. I think there’s room for all kinds of books because there are all kinds of readers. That said, like you, I write the books that move me personally and that I can relate to. Then I hope for the best 🙂
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You can only write “from the inside out”. Well said, D. From the heart, and from personal experiences, both good and bad…it always works. 💘
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I think so, Van. Your writing feels that way to me, so I know you get it. 😀
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Yes -i can understand when you said that you write inside-out. I don’t know how ‘writing-for-audience’ works -will make the work more mechanical, i guess.
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I’m a stubborn old gal, Nitin, and I resist formulaic writing. I think there’s room for feedback and improvement in any book, but the story itself has to feel important and real to the writer for it to feel that way to a reader (my opinion, of course). 😀 Have a great weekend, my friend.
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this is right in my opinion too… enjoy your weekend. 🙂
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Tolkien wrote for his children, I write for expression, audience never comes into play. But publishers always like to take the fun out of it! Great post, made me think!
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Exactly!! You summed it up perfectly. There’s pressure from publishers to produce “what’s hot.” Not that I would complain about a best seller, but I can’t write that way…and readers show us all the time that the trends aren’t the only way to go. Thanks for the comment, Elisabet. Happy Writing!
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Writing is an adventure for me, its where my heart takes me! But never published! Nice post.
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I think it has to be personal, otherwise, it must feel like a formula, right? I can’t imagine writing characters that I didn’t relate to. That would be weird. Thanks for the comment. 🙂 Happy Writing.
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I think it’s great that you are being true to yourself! Keep it up. Though there are many who believe in the writing formulas, that isn’t me. I have to be true to myself and I trust that there will be readers for what I write.
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Yes. This is me also.
I can’t write most of the category genre fiction out there. I’ve never fallen into any real category so why would I think my writing would?
🙂
I think authenticity is becoming a rare thing these days, but if you look hard enough…
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