No stranger to discussions on the fluidity of perception, I’m often pondering the different ways of interpreting events, places, and people. I include myself in the mix. Who I am is entirely based on a host of perspectives, mine and others. It changes minute by minute influenced by a stirred up stew of subtle and not so subtle emotions.
Even the date of my birth is subject to interpretation depending where I and you live in relation to the International Date Line. Time is real, I suppose, but it’s also invented. When my brother used to fly back from Guam, he would arrive in Seattle an hour before he left Guam. Weird, huh?
When I started blogging, I became more aware of the play of time zones. I’m closer to the time-flip than quite a few readers so while I’m posting over a coffee and buttered bagel, some of you are slipping into your pajamas after a long day. If I post in the afternoon, you’re snoozing or rushing off to work.
WordPress occasionally confuses me. My stats show views on Tuesday and here it’s still Monday. My posts are time traveling into the future!
Then it only gets more complicated…
According to Kiss Metrics timing is everything and knowing when to post is mandatory for any successful blogger.
- The highest percentage of users read blogs in the morning. Therefore, I should post occasionally at night?
- A higher percentage of men read blogs in the evening and at night. Oh, so perhaps I should post in the morning…
- The average blog gets the most traffic on Monday. So, now and then I should post on Sunday which is Monday in half the world.
To be fair, these recommendations are based on Eastern Standard Time, so it shouldn’t be all that muddling to me. Yet I care about my readers across the oceans and continents, and I think about them and where they are in their “times,” so near and yet thousands of miles away.
To finish off the stats here are the rest (based on EST):
- The average blog gets the most traffic around 11am.
- The average blog gets the most comments on Saturday.
- The average blog gets the most inbound links on Monday and Thursday.
- The average blog gets the most inbound links at 7am.
According to that round up, the best time for me to post is just before 4 AM on Saturday morning. Not gonna happen.
I’d love to hear about your slice of agreed upon time. It’s 4 AM out here when it’s 7 AM in New York (EST). What day and time is it for you?